Global Social Media Specialist
Elevate Payfit’s brand with bold, innovative campaigns. Infuse B2C warmth into B2B, demystify HR tech, and create a Love Brand that breaks barriers and resonates powerfully across all platforms.
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Get to know us
Do you want to help us shape what the future of work will look like and how it will best embrace our life's aspirations? If this sounds like a journey you want to embark on, we may have the right role for you! PayFit is an intuitive cloud-based payroll and employee management solution designed specifically for SMBs. Since 2015, we have set ourselves a mission to simplify payroll for SMBs and enable employers and employees to grow together. We are a European company operating from 3 main countries (France, Spain, and the UK) where we are supporting over 15,000 clients.
Creating a fulfilling work environment and culture is also a core mission at PayFit, and our day-to-day work philosophy is reflected in our four values:
Care: We genuinely care for others whoever they are, whatever they think.
Excellence: We aim to improve and achieve better results every day.
Humility: Staying humble and exchanging transparent feedback helps us to grow and improve.
Passion: We are the architects of PayFit's success.
A key part of our culture, and essential for our success, is also improving the diversity of our teams and building an inclusive culture where you can be yourself at work.
This is why our recruitment focuses on the skills you demonstrate, and not only on your academic background or previous professional experiences. At PayFit we understand that you can gain applicable skills through a variety of life experiences and we are interested in knowing them, too.
Your mission will be to:
Develop and execute a comprehensive social media strategy to enhance PayFit's brand presence, engage our audience, and support our business objectives across multiple markets.
You will be responsible for:
• You are in charge of the PayFit's global social media strategy (France, UK, Spain) and editorial line for each platform to create impactful communications that enhance our brand image. Defining the content calendar with the local teams and formats for different posts.
• Managing the company's various social media accounts for France, including Facebook, Instagram, Twitter, Linkedin. Publishing content, managing comments and private messages and deploying an employee advocacy strategy.
• Think out of the box, be always aware of the latest trends"! Responsible for creating content for the social networks with the design team (designer, motion designer, freelance, agency), copy posts, images, videos, and more... Collaborating with creative teams to ensure content is "best in class" regarding formats and trends and propose innovative activations.
Ensure that the content is of high quality and in line with the content strategy / guidelines, brand platform
• Actively contributing to the growth of our social media communities and organic visibility.
• Supporting our local markets on their social networks, by challenging their local strategies and calendars to ensure consistency with brand objectives and the global social media strategy.
• Developing a 360° Social Media orchestration for our international campaigns: product launches, events, and brand communications emphasizing our DNA, expertise, heritage, and commitments. Ensuring consistency and tone of messages across all platforms for these campaigns.
• Performance analysis: Analyzing the performance of social networks to assess the effectiveness of the content and share activable learnings with the team. Creation and sharing reports, adjusting strategy and content as necessary based on results
• Actively contributing to the growth of our social media communities and organic visibility.
This job is suited to you if:
You have at least 4 years' significant experience in social media, content creation, copywriting.
• You have excellent communication skills, both written and verbal (french and english), capable of conveying messages clearly and engagingly across various platforms.
• You possess creativity and the ability to think outside the box for developing innovative ideas and content for social media.
• You have strong time management skills, efficiently managing multiple projects and meeting deadlines across different platforms and time zones.
• You are a strategic thinker with the ability to see the bigger picture, aligning social media efforts with overall marketing and business strategies.
• You are passionate about social media, continuously staying up-to-date with the latest trends and seeking inspiration.
• You have experience in content creation and copywriting, with a knack for crafting engaging and high-quality content.
• You are skilled in using social media analytics tools to track performance, interpret data, and report on key metrics to inform strategy.
• You excel in community management, engaging with followers, responding to comments and messages, and fostering positive interactions online.
Hiring process:
Validation of your application
1️⃣ TA interview (Raphaël)
2️⃣ Interview Manager (Baptiste- Brand Director)
3️⃣ Case study (Gabrielle- Brand Specialist & Gloria - Head of Marketing Spain)
4️⃣ Interview 2 (Emmanuelle Benoliel - CMO)
Background check to verify (ISO27001 certification): identity, diploma and past professional experiences
Location :
The position is based in Paris.
What we offer:
Flexibility: We believe it is key to produce your best work and to be fulfilled. We therefore offer the possibility to work away from our main offices, within France/UK/Spain; as well as abroad for a defined period. Further requirements may apply depending on the role and your overall experience.
Learning & Development: In PayFit we have a great learning platform where you can learn new skills every day with the support of our company. We also have English language courses to improve your business communication vocabulary and get to the next level.
Career Development: We want you to progress and be free to choose which direction you want to grow. There are also opportunities for internal moves.
Health promotion: A Gym at our Paris office and a GymLib subscription with preferential rates. 4 paid sessions with a mental health practitioner and online support with Moka.Care.
Health insurance: Mutuelle Henner (60% covered by PayFit).
Transportation: 50% covered for your public transportation card for those living within Ile de France. A budget to travel to the office for those who live outside of it.
Meals: A restaurant card with our partner Swile ( 9€ per workday).
Home office budget: 150€ per year to help you get set up in the best conditions. A MacBook is our standard working tool.
Parental support: 20 weeks maternity leave covered by PayFit and 4 weeks leave for the second parent.
Time off: 25 days of holidays + RTT days (depending on the contract).
Disability Inclusion: All of our positions are open to any person living with a disability. To guarantee equal treatment and opportunities, we will take, based on individual needs, appropriate measures to adapt the work conditions of PayFiters with disabilities, and if needed also during the recruitment process. Please let us know what you need and we will do our best to accommodate!
Colleagues
Global Social Media Specialist
Elevate Payfit’s brand with bold, innovative campaigns. Infuse B2C warmth into B2B, demystify HR tech, and create a Love Brand that breaks barriers and resonates powerfully across all platforms.
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